BUILD YOUR ONLINE IDENTITY WITH A DOMAIN NAME
Brand your social media presence
If your main business page is currently on a social media site like Facebook, Etsy or Houzz, chances are the web address provided to you is branded to the specific platform and not for your business. These URLs are usually long and not very memorable, making it hard to market your page to customers. You can change that by using your domain name as the web address for your social media business page. This is called web forwarding, or redirecting. It gives you an easy-to-remember online address to help build your brand and use in your marketing efforts.
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